A very interesting post from a little while ago (I've been busy!), about what makes a great story. I especially like this bit:
Bruner notes that the Western scientific and philosophical worldview has been largely concerned with the question of how to know truth, whereas storytellers are concerned with the question of how to endow experience with meaning — a dichotomy Hannah Arendt addressed brilliantly more than a decade earlier in her 1973 Gifford Lecture on thinking vs. knowing and the crucial difference between truth and meaning. One could go even further and argue, after Walter Benjamin, that the product of the analytical mode is information, whereas the product of storytelling is wisdom.
Bruner calls these two contrasting modes the paradigmatic or logico-scientific, characterized by a mathematical framework of analysis and explanation, and the narrative. Each, he argues, is animated by a different kind of imagination.
There is a lot more on that at the link, and it reminds me of a point I made repeatedly in Alberta last week, when talking about how not to tell a story: Don't tell stories with your head - tell stories with your heart. No, that doesn't mean you stop thinking. It means reaching out for wisdom, instead of just being concerned with transmitting information.