Food flashing

Food flashing

Oh but now I’m excited. Saw this story in La Presse about an app that sends you deals on food at grocery stores near you. The catch? The food that’s deeply discounted has a short shelf life. The beauty? You get to make the purchase through the app then swing by the store to pick it up.

You bet I downloaded it. So far it only seems to work with Provigos on the Quebec side but I’m hoping Ontario Loblaws (and other stores) get on board.

Food waste is one of the stupidest things we as human beings do. It’s so wrong on so many levels to discard food that’s good to eat — it’s bad for the environment, bad for our pocketbooks because the stores that chuck this stuff need to make up for the loss somehow and usually it’s customers who pay for this, bad morally because we know it’s wrong to waste, and so on.

But of course very few of us choose to buy products with a short shelf life because if we have the choice we’ll go with the freshest items on the shelf. Unless there’s a big discount and we don’t mind eating those sausages for dinner tonight.

Of course you never know when you go grocery-shopping what if anything will be discounted. Items are scattered throughout the store and honestly, who’s got time to explore everything?

Apps like Flashfood use your location to send you deals at nearby stores on items that have a short shelf life. You see the offers and if anything grabs your fancy you buy it through the app then swing by to pick it up. You save oodles of time. OK, so maybe the offers aren’t interesting to you. But when they are, you can swoop, save, and rescue food from the waste pile.

You can feel good about saving money, waste, and maybe helping the environment, too.

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